Kirill Borzov

Hi, I'm Kirill! I help companies build awesome products that people love. I'm currently a Senior PM at Spark Network, helping people find meaningful relations. Previously at Mixbook, I helped users create beautiful photo books and helped launch an outstanding mobile app – Appstore.

Since 2008 I breathe and leave in Tech; started as a junior front-end engineer, and crawled my way up to a team lead, project manager, and eventually a Product Manager. I've had the luck to work on over 100 different interesting projects, recruited a dozen of awesome Senior Software Engineers on a really competitive market, and right now practicing Discovering and launching awesome products and features for the customers.

You can find me participating at conferences, where I talk about product, design, management, engineering, and team collaboration.

Creating Products that Customers Love

My Recent Post
The Rule of the 100%
At the gym, regardless of your specific fitness goals, the number of repetitions you do is not nearly as important as whether those repetitions are performed to a moment of muscular fatigue. Not being capable of performing one more rep ensures that all of the muscle fibers responsible for moving that muscle have been engaged. If  you feel capable of performing a few more reps at the end of a given set, you have not fatigued all of the type II fibers, which means you have wasted your time because you will not be training in the most efficient manner possible for your goal.

The same applies to any exercise, work, or project you're currently focused on. Only pushing it all the way through to the muscle (aka your ability) fatigue moves you out of your comfort zone and helps you grow. Playing the same song over and over won't yield nearly as many results for your skills as completing one at the peak of your abilities and nailing it.

Make sure to cross that 100% bar in your work to grow and succeed.
My Projects
In my spare time I fiddle with my own or help other teams launch small projects
In October 2020 with my friend Roman Gluck we've launched a mega-workshop "30 Projects in 30 Days".
We've gathered a team of 10 inspired people and helped them launch thirty different projects, from an entertaining Instagram profile with ideas to relax, to a website about beard grooming and chat-bots for picking the perfect glass of wine.
In October 2020 with my friend Roman Gluck we've launched a mega-workshop "30 Projects in 30 Days".
We've gathered a team of 10 inspired people and helped them launch thirty different projects, from an entertaining Instagram profile with ideas to relax, to a website about beard grooming and chat-bots for picking the perfect glass of wine.
I read about a book per week, and can suggest a few books for different topics including Product Management. Check me out on Goodreads, I often add reviews and recommendations there.
My Book Recommendations
My Top Product Management Books
For building trust and healthy relations
Rules for being a great leader
Consistently delivering value to customers
Test large ideas quickly
Get unstuck and focus on outcomes
Enable the Product Managers in your company
Bread and Butter for Product Discovery
Learn to ask the right questions to customers
Strategy, Mission, and Vision all start with a Why
Focus your attention on what Matters
Measure what Matters, duh
Achieve great results in your area of focus
Fun motivational book about leading a company
+
More books soon
About my work
I started my career by creating a website for my school around 2006, and I've been working in Tech since. I went through multiple stages of product development which gave me great insight into the processes, practices, software and web development, and launching successful or often not-so-successful products.

At work, I use Product Discovery principles from Marty Cagan that help me figure out the customer problems, validate them, and fail quickly. To be a better manager I follow the advice of Mark Horstman from the Management Tools.
I prefer giving the team all the tools and context for making the decisions and coming up with ideas and implementations. I love automation and efficiency and have a passion for making the business work with less input.

For the last three years, I'm practicing the Advantage model by Patrick Lencioni. If you've heard of the Five Dysfunctions of the Team – that's the book he wrote and the Advantage is a model that includes the Dysfunctions and a bunch of other amazing practices to build Healthy organizations. Want to learn more, let's get in touch!
"The Magical Power of Deadlines". Moldova Developer Conference, 2020
Recent Conference Presentations
Let's get in touch
kirill@borzov.me
+49 157 531-20-807
Made on
Tilda